What it is: . An ultra-creamy, lengthening, and volumizing mascara that delivers voluminous definition, length, and curl for a dramatic, thick lash look. Formulation Type: . Volumizing, Curling, Lengthening. Benefits: . Long-wearing. Ingredient Callouts: Free of parabens, phthalates, and sulfates SLS & SLES. It is also cruelty-free. What Else You Need to Know: Get up to 16 hours of wear with this mascara formula that is flake-resistant, smudge-resistant, transfer-resistant, and sweat-resistant. The soft, curling mascara brush ensures comfortable application, coating and separating each lash from root to tip for visibly longer, thicker, ultra-black lashes. Clinical Results: In clinical studies: - Provides 10X more volume. - Provides 52% more length. - Provides 28.8% more curl. Size: .40Oz. Gender: unisex. Age Group: adult. Material: NONE.