What it is: . For medium hair, this color-safe, hydrating shampoo strengthens & adds shine while cleansing, eliminating frizz & leaving hair smelling amazing. Hair Type: Straight, Wavy, Curly, and Coily. Hair Texture: Medium. Hair Concerns: - Frizz. - Shine. - Damage, Split Ends, and Breakage. Key Benefits: . - Strengthens and adds shine. - Hydrates and eliminates frizz. - Repairs and nourishes. Formulation: Gel. Highlighted Ingredients: - Kumquat Fruit Extract: Full of vitamins A, B, and C to add shine. - Babassu Oil: Hydrates hair and scalp. - Coconut Oil: Strengthens, seals split ends, and reduces breakage. Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban. This product is also cruelty-free, gluten-free, and comes in recyclable packaging. What Else You Need to Know: This Medium Hair Shampoo cleanses while strengthening, reviving shine & eliminating frizz for medium strands. Wash your OUAI to a happy medium & leave hair feeling repaired & nourished while smelling amazing thanks to Mercer Street-a luxe fragrance with notes of Italian lemon, jasmine, & white musk. Size: 10 FL Oz. Gender: unisex. Age Group: adult.