Brand from France: KERASTASE. Bain Riche Chroma Respect is a rich, nourishing and protective sulfate-free shampoo for colored hair. This hydrating shampoo for colored hair cleanses and nourishes hair while preserving hair color from fading away or discoloring. Enriched with Lactic Acid and Centella Asiatica, this shampoo helps to seal hair fiber porosity, smoothing the surface for maximum color retention and less color induced frizz.How to use:Wet hair before applying a quarter-sized amount of shampoo. Add water and emulsify. Rinse thoroughly. Repeat. The second lather will produce a more abundant foam which will help cleanse lengths all the way to the ends. Rinse thoroughly. Follow with a Chroma Absolu Conditioner, Mask or the High Shine Gloss.